The wait is nearly over for iQOO enthusiasts in India. The Neo10R, a new addition to iQOO’s Neo10 series, has been officially confirmed for launch in India. This announcement comes directly from Nipun Marya, CEO of iQOO India, through an intriguing teaser on Twitter.
New Design Highlights: Bold Yet Familiar
The teaser poster provides the first glimpse of the Neo10R’s two-tone back design. While the bottom half retains elements reminiscent of the Neo10 and Neo10 Pro—like the dotted texture and vertical iQOO branding—the square camera island signals a significant departure from its predecessors. The Neo9 series, by contrast, featured separate camera modules without an enclosing structure.
This updated design could divide opinions. Some may view it as a refreshing change, while others may feel it strays too far from the Neo series’ established visual identity. The move might be part of a strategy to position the Neo10R distinctively against the standard Neo10 and Pro models, which sport a more premium aesthetic.
Performance Power: Snapdragon 8s Gen 3
Under the hood, the iQOO Neo10R is confirmed to feature Qualcomm’s Snapdragon 8s Gen 3 chipset. This processor is a slightly pared-down variant of the Snapdragon 8 Gen 3, which powers the Neo10 in China.
For perspective:
- Neo10 (China): Snapdragon 8 Gen 3
- Neo10 Pro (China): MediaTek Dimensity 9400
- Neo10R (India): Snapdragon 8s Gen 3
While the “cut-down” nature of the Snapdragon 8s Gen 3 might suggest some performance compromises, it’s expected to strike a balance between efficiency and power, catering to gamers and tech enthusiasts alike.
iQOO’s Strategic Evolution
The Neo series has always balanced innovation and affordability. This redesign and chipset adjustment hint at iQOO’s plans to differentiate its product tiers more sharply. Whether the Neo10R’s visual and hardware choices will resonate with Indian consumers remains to be seen.
That said, iQOO’s focus on catering to India’s tech-savvy market is evident. From bold design experiments to adopting competitive chipsets, the brand is carving out its space in the mid-premium smartphone category.
- iQOO Neo10R’s teaser confirms a bold two-tone design with a square camera module.
- Snapdragon 8s Gen 3 chipset marks a balance between power and efficiency.
- Redesign choices might be polarizing but aim to set the Neo10R apart from its siblings.
The Indian market launch is expected “soon,” but details on pricing and availability remain under wraps. Stay tuned for more updates.