After a six-year hiatus, the iconic Victoria’s Secret Fashion Show is making a grand comeback in 2024. The announcement has sparked excitement among fans and fashion enthusiasts worldwide. This year’s show promises to blend the glamour and spectacle of the past with a fresh, inclusive approach that reflects the brand’s evolution. With women at the helm of production for the first time, the event is set to be a celebration of diversity and empowerment.
A New Era for Victoria’s Secret
The return of the Victoria’s Secret Fashion Show marks a significant shift in the brand’s direction. Under the leadership of Janie Schaffer and Sarah Sylvester, the show aims to be more inclusive and representative of today’s diverse beauty standards. This change comes after years of criticism and declining viewership, prompting the brand to rethink its approach. The new show will feature a mix of veteran Angels and new faces, showcasing a broader range of body types and backgrounds.
The decision to bring back the show was not taken lightly. Schaffer and Sylvester have emphasized that this is not just a revival but a reinvention. They aim to honor the legacy of the original show while making necessary updates to align with contemporary values. This includes a focus on sustainability, with eco-friendly materials and practices being incorporated into the production.
Fans can expect a blend of nostalgia and innovation. While the iconic wings and fantasy bras will make a return, there will also be new elements that reflect the brand’s commitment to progress. The show will be a platform for celebrating individuality and breaking down traditional beauty norms.
Behind the Scenes: Women in Charge
For the first time in its history, the Victoria’s Secret Fashion Show is being produced by an all-female team. This shift is part of the brand’s broader efforts to empower women both on and off the runway. Janie Schaffer, the chief design and creative officer, and Sarah Sylvester, the executive vice president of marketing, are leading the charge.
Schaffer and Sylvester bring a wealth of experience and a fresh perspective to the table. They have been instrumental in driving the brand’s transformation over the past few years. Their vision for the show is to create an inclusive and empowering experience that resonates with a global audience.
The production team is also committed to transparency and ethical practices. This includes fair labor practices and a focus on diversity in hiring. By putting women in leadership roles, Victoria’s Secret is setting a new standard for the fashion industry.
The show will also feature collaborations with female designers and artists. This is part of the brand’s effort to support and uplift women in the creative industry. The result will be a show that not only dazzles but also inspires.
What to Expect from the 2024 Show
The 2024 Victoria’s Secret Fashion Show promises to be a spectacle like no other. While the exact date and location have yet to be announced, anticipation is already building. The show will feature a mix of live performances, stunning visuals, and, of course, the latest lingerie collections.
One of the most exciting aspects of the show is the return of the fantasy bras. These extravagant pieces, adorned with millions of dollars worth of jewels, have always been a highlight of the event. This year, they will be designed with a modern twist, incorporating sustainable materials and innovative designs.
The runway will also see the return of some familiar faces. Veteran Angels like Adriana Lima and Candice Swanepoel are expected to make appearances, alongside a new generation of models. This blend of old and new reflects the show’s commitment to honoring its legacy while embracing the future.
In addition to the runway show, there will be behind-the-scenes content and interactive elements for fans. This includes exclusive interviews, backstage footage, and virtual experiences. The goal is to create a more immersive and engaging experience for viewers around the world.
